On March 12, DJI was blocked by the American software company Figma.
This means that DJI will no longer be able to use Figma software, and files in the cloud will not be able to download backups immediately.
DJI is the first Chinese company to be banned by Figma, but it will not be the last.
There are various indications that Figma's behavior has a clear trajectory this time, targeting 600 companies on the US sanctions list. This is undoubtedly Buy email list an embarrassing passive situation for hundreds of leading companies in China and millions of designers.
Let’s talk about why the Figma shutdown has such a big impact.
Figma is an online design collaboration tool that keeps projects in the cloud at all times, allowing multiple users to comment or modify designs in real time. After the E round of financing in 2021, its valuation will reach 10 billion US dollars. Due to its strong synergy, Figma has been popular among Chinese designers for a long time and has become part of the "cloud infrastructure" of many enterprises.
Data shows that in 2019, 37% of designers worldwide used Figma for UI design, and in 2020, this proportion has soared to 66% .
If it's normal business competition, that's fine. Whoever is more advanced in the market has a better chance of winning, but once you get involved in a higher-dimensional game of nations, things get complicated.
As soon as the news of Figma's supply-cutting incident came out, it first aroused the collective anxiety of the designer group, and then quickly went out of the circle and caused waves in the society.
In the short term, the most basic thing is to find an alternative tool as soon as possible, and migrate the files originally stored in Figma, knowing that these are valuable design assets. Looking at the long-term, it is unknown whether there will be a wider range of supply cuts, so a higher-efficiency "domestic replacement" platform is on the horizon.
It was also at this time that a faint light lit up, and then quickly became active in the entire designer circle with lightning speed.
After the ban incident, the Figma file import function was launched at the fastest speed, which provided great convenience for enterprises and individual users who were forced to migrate design files due to the ban incident.